Guerrilla Research (50 participants)
Get rapid insights about who your key audiences are and what they need from you. Research is conducted from start-to-finish in 3 weeks. Ideal for consumer-focused businesses, this includes “on-the-street” guerrilla research with at least 50 participants and audience segmentation. You'll get profiles for each segment that tells you the core of what resonates and what doesn’t for that audience.
Usability Testing (10 participants)
For an existing website or mobile app, we will recruit and conduct remote moderated usability testing with up to 10 consumers. You’ll get testing results, coupled with expert recommendations.
We conduct lean research from start-to-finish in 3 weeks with one audience group. This may include guerrilla testing, contextual interviews, and/or ethnography, as needed. You will get a journey map that shows you key touchpoints and emotional peaks through the customer's experience and recommendations that highlight key opportunity areas.
Research & Design Sprint
We will conduct 2 days of advance user research prior to the sprint with lean-inspired guerrilla research. This is followed by facilitation of a 4-day Google Design Sprint.
AI Opportunity Workshop
We meet with up to 5 stakeholders to understand the best opportunities, and conduct a hands-on 1-day workshop to dive into two of the most promising areas of focus.