The Value of Working with Psychology PhDs to Drive Strategic Decisions
Trained to study more dimensions of human thinking, they leverage the Six Minds framework, which delves into the six fundamental aspects of human thinking: attention, memory, language, emotions, problem-solving, and wayfinding. By tapping into this framework, our PhDs paint a vivid picture of your customers' thought processes and motivations. And because time is of the essence in product development, the team swiftly unravels the "why" behind your customers' needs.